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Internet Marketing Advice for Web Business Owners

Allan ToddInternet Marketing Specialist This blog provide's quick, practical Internet Marketing advice for web business owners. Articles are written in the language of business owners, not search engine or IT experts.

Allan Todd is an Internet Marketing specialist and president of PageCafe Internet Marketing, Inc. Since 1997 he has provided outsourced Internet Marketing programs for web businesses and ecommerce online stores.

Internet Marketing Blog

Are you marketing/promoting an Ecommerce website? Product reviews are a must have!

Usability
Monday, 19 November 2007
If your web ecommerce marketing program does not use Product Reviews, its time to jumb on the bandwagon! Recent studies and statistics show how powerful product reviews are for marketing and promoting ecommerce retail sites, both online and offline. It's time for every marketing program for an ecommerce website to implement product reviews, and service providers such as PowerReviews and Bazaarvoice make it relatively easy to do. See this article by Jack Aaronson, "Quantifying the Effects of User Reviews ," ClickZ Experts, 11/2/2007.

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